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This holiday season, no other store is brightening up the Festival of Lights like ModernTribe.com.
Positioing ModernTribe.com as the go-to source for stylish, clever, and meaningful Hanukkah gifts, PKPR has secured coverage for ModernTribe gifts in numerous gift guides including Time Out New York, Curbed.com, New York Daily News, Wall Street Journal, Philadelphia Inquirer, Houston Chronicle, Cincinnatti Enquirer, Staten Island Advance, Epicurious.com, Apartment Therapy, ohdeedoh, Centsational Girl, TreeHugger, Luxist, Project Foodie, Cool Mom Picks, Cafe Mom, Albany Times Union, Chicago Home & Garden, SheKnows.com, Thrillist, and Design Addict.
Permalink | Posted on Dec 03, 2010 at 6:27 PM by Patrick Kowalczyk
Client: ModernTribe.com
Over 100,000 full cans of food were transformed into epic eye candy when they were assembled into fanciful, mind-boggling sculptures at the World Financial Center Winter Garden this month.
The fantastical installations, created by 25 teams of architects and engineers, were part of Canstruction®, an exhibit and design competition that drops jaws in more ways than one. In addition to being a visual smorgasbord for New Yorkers to feast their eyes on, Canstruction® is an inspired campaign aimed at raising hunger awareness during the Thanksgiving season. At the closing of the exhibit, the pop art was dismantled and donated to City Harvest for distribution to programs that feed hungry New Yorkers.
Coverage of the exhibition included CNN, New York Times, New York Post, WABC, Metro, Time Out New York, Flavorpill, NBC New York, and Gothamist.
Watch the WABC segment here:
Permalink | Posted on Nov 29, 2010 at 2:21 PM by Patrick Kowalczyk
Client: Arts World Financial Center
The Moth presented acclaimed journalist, novelist, and humorist Calvin Trillin with the Moth Storytelling Award at its annual Moth Ball on Tuesday, November 16th at Capitale in New York City.
Trillin’s honor was the centerpiece of a star-studded evening celebrating The Moth, the 14-year old non-profit organization dedicated to the art and craft of storytelling. A strong literary voice chronicling the American scene for more than four decades, Trillin has taken storytelling to new heights in every conceivable genre and medium from childhood memoir to food essay to political satire. His diverse and prolific career includes contributing to the New Yorker since 1963 and writing his weekly “Deadline Poet” column for the Nation since 1990.
To build buzz leading up to the gala fundraiser, PKPR placed in depth previews in the Wall Street Journal, Metro, Time Out New York, and Gothamist.
Post-coverage of the event included The New York Times, VanityFair.com, Wall Street Journal, Huffington Post, The New Yorker, WNYC, NBC New York, Time Out New York, Flavorpill, Mediabistro, and Guest of a Guest.
Permalink | Posted on Nov 24, 2010 at 11:22 AM by Patrick Kowalczyk
Client: The Moth
In a world increasingly dominated by texts and tweets, a timely new opera offered a digital-age take on the time-honored tragic heroine.
“The Empty Hours” (Las Horas Vacias) by acclaimed Spanish composer Ricardo Llorca had its staged world premiere at Lincoln Center’s Alice Tully Hall on November 19th. The tale of a lonely woman whose obsession with the internet fuels an extraordinary fantasy world, “The Empty Hours” was presented by the New York Opera Society in a special, one-night only performance.
PKPR secured an in-depth feature on the opera in the Wall Street Journal (“The Music of Modern Mania”), and previews on WNET’s Sunday Arts, WNYC, and TheaterMania.
We also leveraged the opera’s Internet theme to generate buzz in outlets like Time.com, Wired.com, Time Out New York, and Mediabistro.
Watch the full episode. See more SundayArts.
Permalink | Posted on Nov 23, 2010 at 2:48 PM by Patrick Kowalczyk
Client: New York Opera Society
Zeitoun by Dave Eggers and The Book Of Night Women by Marlon James were named winners of the 2010 Dayton Literary Peace Prize for nonfiction and fiction, respectively.
“It can be lonely, believing that books can still change how we think,” said James. “The Dayton Literary Peace Prize reminds us that the book is still our most eloquent tool to speak truth to power, and to bear witness to the good and not so good in human nature.”
Coverage of this year’s winners ranged from Huffington Post and UTNE Reader to Minnesota Public Radio and MediaBistro.
Permalink | Posted on Nov 15, 2010 at 3:46 PM by Patrick Kowalczyk
Client: Dayton Literary Peace Prize