Nov 20, 2009 2:22 AM

Vintage Magazine Named a Top Launch of ‘09

In a world of Kindles and tweets, the launch of Vintage Magazine offered a timely reminder of the pleasures and power of the printed page.

Showcasing a treasure trove of textures, fonts, folds, and die-cuts. Vintage Magazine’s celebration of print earned it high marks from a wide range of outlets - from a Brilliant Highbrow citation in New York Magazine’s Approval Matrix to the distinction of one of the top 25 magazine launches from the influential Media Industry Newsletter. Thanks to coverage in Women’s Wear Daily, Cool Hunting, Mr. Magazine, Folio, Library Journal, and many more outlets, the premiere issue sold out. Stay tuned for issue #2 in May 2010.

Permalink | Posted on Nov 20, 2009 at 2:22 AM by Patrick Kowalczyk
Client: Vintage Magazine

Nov 17, 2009 11:46 PM

The Moth Ball in Vanity Fair

For the fourth year in a row PKPR handled publicity for The Moth Ball, the annual benefit for the nation’s leading storytelling non-profit, The Moth. This year’s Moth Storyteller of the Year was Anna Deavere Smith, star of the acclaimed Off-Broadway show, Let Me Down Easy. Coverage included: Vanity Fair, Wall Street Journal, New York Magazine, Time Out New York, Huffington Post, New York Observer, Gothamist, Flavorpill, New York Press, Playbill, Guest of a Guest, New York Social Diary

Permalink | Posted on Nov 17, 2009 at 11:46 PM by Patrick Kowalczyk
Client: The Moth

Nov 17, 2009 10:47 AM

Artist Wants New Yorkers Clothes

From November 10th to December 18th, acclaimed artist MK Guth is inviting New Yorkers to bring old sweaters, socks, sheets, yarn, rags, and any unusable fabric to her workspace in an unused concourse-level retail space at One New York Plaza. Nestled between a Dunkin’ Donuts and a Subway, Guth is sorting, stacking, sewing, and weaving the materials into large ropes and sculptural objects. Visitors can observe and interact with Guth, who was featured in the 2008 Whitney Biennial. It’s the first phase of “This Fable is Intended for You: A Work-Energy Principle,” a 3-month public art project that will include an exhibit in the World Financial Center’s Courtyard Gallery and a performance in the Winter Garden. Check out these links for more on this project: Time Out New York, City Arts, Flavorwire, PAPER, and ArtInfo.

Permalink | Posted on Nov 17, 2009 at 10:47 AM by Patrick Kowalczyk
Client: arts>World Financial Center

Sep 22, 2009 7:14 PM

Video Helps Launch 2010 Webby Awards

To help promote the call for entries for the 14th Annual Webby Awards in June 2010, PKPR worked with the Webby team to conceive and produce a video featuring past Webby winners delivering the awards’ famous five-word speeches. The video asks potential entrants: If you only had five words, what would you say?

PKPR was successful in securing wide coverage for the call for entries announcement, with many outlets posting the video with the articles, including USA Today, AOL Walletpop, The Presurfer, AdGabber, Neatorama, and Mediabistro. To date, the video has been viewed by more than 10,000 times. 

Permalink | Posted on Sep 22, 2009 at 7:14 PM by Patrick Kowalczyk
Client: The Webby Awards

Sep 10, 2009 6:00 PM

TV’s Worst Bosses

To continue to build momentum around OOPS! 13 Management Practices that Waste Time and Money (and what to do instead), PKPR worked with author Aubrey Daniels to develop an original blog post on how some of TV’s top bosses (e.g. 30 Rock’s Liz Lemon and Entourage’s Ari Gold) stack up against the management pitfalls highlighted in Oops!  .

Using the blog post, PKPR outreached to wide mix of blogs and media outlets, encouraging them to interview Aubrey or share his blog post with their followers and readers. Coverage ranged from an in-depth story in The Globe and Mail to AOL’s WalletPop to Occupational Health & Safety Online.

Permalink | Posted on Sep 10, 2009 at 6:00 PM by Patrick Kowalczyk
Client: Aubrey Daniels