Sphatika Skin Care
PKPR Manages Launch Events for Sphatika Skin Care
July 01, 2008
PKPR managed the June 30th launch events for the Sphatika Skin Care line. The events included a media open house at the Sphatika Holistic Treatment Center in New York City, followed by an evening reception at The Rainbow Room. Editors and reporters from more than 25 outlets, including Elle, Allure, Town & Country, WWD, W, Women’s Health, Today’s Black Woman, Good Housekeeping, First for Women, The Knot, The Daily Obsession, and ButterflyDiary.com, attended the two events.
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