dealnews
AP turns to dealnews.com for retail coverage
December 11, 2009
As a result of PKPR’s efforts, AP turned to dealnews early and often for its holiday shopping coverage, interviewing founder Dan de Grandpre for several articles which were syndicated in hundreds of outlets nationwide. Highlights included:
* Holiday discounts not as deep as last year’s
* When Black Friday is worth the effort
* Retailers use social media to advertise deals
* Plot strategy now for holiday shopping
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